Strong motor performance, versatile accessories, and high customer satisfaction make this a compelling mainstream choice for buyers seeking pro-level blending without premium pricing.
Price Position vs Similar
$149.99
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Slightly below mid-range: the listed price is competitive for an 1100W Ninja with a large pitcher and to‑go cups — notably cheaper than premium brands (Vitamix-level) but in line with other mid-tier countertop blenders.
Usability
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With 1100 watts, three straightforward functions, and included pitcher and to‑go cups — plus a 4.7-star average — it is very easy for an average person to operate.
Overview
The Ninja BL660 Professional Compact Smoothie & Food Processing Blender is a versatile kitchen workhorse aimed at people who want fast, restaurant-style blending without a giant footprint. With an 1100-watt motor, a generous 72‑oz pitcher for batch jobs, plus two 16‑oz to‑go cups with spout lids, it’s marketed for frozen drinks, smoothies, sauces and light food processing. Priced around $149.99 and carrying a strong average rating (4.7/5), this model targets busy kitchens, smoothie lovers and apartment cooks who need power and convenience in one compact package.
Key Features & Highlights
1100‑Watt motor — Enough power for crushing ice, blending frozen fruit and emulsifying sauces; expect efficient puck‑breaking and smooth purees in short cycles.
72‑oz pitcher — Big enough for family batches, pitchers of margaritas, or a multi-serve soup base.
Two 16‑oz to‑go cups with spout lids — Handy for single-serve smoothies or shakes you can grab and run; spout lids keep sipping simple.
Three functions — The machine is positioned to handle frozen drinks, smoothies, and sauces/food processing, making it a multi-use countertop appliance.
Compact footprint and gray finish — Looks modern without swallowing counter space; fits small kitchens and condo setups.
A Nice Fit for You If…
You make morning smoothies several times a week and want a quick single-serve option.
You entertain small groups and need a pitcher that can handle multiple servings.
You want powerful ice-crushing without a large professional machine taking up the counter.
You appreciate included travel cups for work commutes or gym days.
You live in a small apartment and need a space-efficient, multi-function blender.
You cook regularly and want a blender that can double as a light food processor for sauces and purees.
You prefer a proven brand and strong average customer satisfaction (4.7/5).
Real-World Use Cases
Breakfast speed run: blend a frozen-fruit, yogurt, and spinach smoothie in a to‑go cup and head out with the spout lid secured.
Weekend hosting: mix margaritas or batch cocktails in the 72‑oz pitcher for a small party without multiple cycles.
Meal prep: purée soups or whip up large batches of sauce to portion and refrigerate.
Post‑workout recovery: single‑serve protein shakes blended smooth by the included travel cups for easy cleanup.
Kitchen experiments: try nut butters or hummus in short bursts, using the motor’s torque for thicker mixes.
Experience & Feedback
In daily use, owners can expect a few consistent impressions. The 1100‑watt motor delivers noticeable torque — you’ll feel it in how quickly ice and frozen fruit break down, and you’ll hear a firm motor thrum that signals power (typical for motors in this class). The 72‑oz pitcher makes batch jobs straightforward; switching to the 16‑oz cups is handy for single servings and reduces wasteful decanting.
Setup is straightforward: place the base on a stable counter, attach the pitcher or to‑go cup to the blade assembly and lock into the base. The spout lids on the travel cups make morning sipping less messy. Because the design is compact, storage is easier than a full-size commercial blender — expect it to live comfortably on busy countertops.
Cleaning feels manageable: detachable pitcher and cups rinse quickly, and the blade assembly separates for rinsing (confirm long-term care and dishwasher guidance in the product instructions). On noise, the blender will be audible—powerful blending equals a louder motor—so morning roommates should expect a brief, purposeful roar rather than whisper-quiet operation. Durability impressions align with the high rating: the build reads solid and utilitarian, not toy-like, with a weight/feel that reassures users when in use.
Pros & Cons
Powerful Performance: 1100W motor handles ice, frozen fruit and thicker mixes with authority.
Large Pitcher: 72‑oz capacity is great for family batches and entertaining.
Included To‑Go Cups: Two 16‑oz cups with spout lids make single-serve breakfasts convenient.
Three-Function Versatility: Designed for frozen drinks, smoothies and sauces — fewer appliances needed.
Compact Design: Smaller footprint than professional machines, fits tighter counters.
Strong Customer Rating: High average score (4.7/5) suggests widespread satisfaction.
Noise Level: Motor is audible — expect a loud but brief sound during heavy blending.
Not a Full Food Processor: While versatile, it’s best for blending and light processing rather than heavy-duty chopping or kneading.
Comparative Advantages
Compared with many entry-level blenders, the Ninja BL660 stands out for raw power (1100W) and the combination of a large pitcher plus dedicated to‑go cups. That blend of batch and single‑serve capability is less common at this price point. The three-function orientation positions it as more versatile than single-purpose personal blenders, while its compact footprint keeps it more countertop-friendly than full-size commercial units.
Audience Fit
This blender is best for busy individuals or small families who want a reliable, powerful appliance for smoothies, frozen drinks and sauces without committing to a pro-grade machine. It’s particularly well suited for commuters who value the included travel cups, apartment dwellers with limited counter space, and casual entertainers who need a pitcher for group servings. If you need a quiet, ultra-compact personal blender or a multi-attachment food processor for heavy-duty prep, you may want to look elsewhere.
FAQs
Does it crush ice and frozen fruit?
Yes — the product description lists frozen drinks and smoothies as central uses, and the 1100‑watt motor provides the power expected to crush ice and blend frozen ingredients efficiently.
What sizes are included?
It includes a 72‑oz pitcher and two 16‑oz to‑go cups with spout lids for single-serve convenience.
How loud is it?
Expect a noticeable motor sound typical of powerful blenders; strong blending tasks will be louder but usually short in duration.
Is it good for sauces and light food processing?
Yes — one of the three stated functions covers sauces and similar light processing tasks. For heavy-duty chopping or dough, a dedicated food processor might be a better fit.
What color is it?
The model is available in gray, offering a neutral, modern look for most kitchens.
Final Verdict
For anyone who wants a true all-rounder in a compact package, the Ninja BL660 Professional Compact blender is a compelling pick. It pairs robust 1100W power with a family-sized 72‑oz pitcher and practical 16‑oz to‑go cups, hitting the sweet spot between batch blending and single-serve convenience. Expect powerful ice-crushing, straightforward cleanup, and a louder motor that signals capability rather than weakness. If your kitchen life revolves around smoothies, cocktails, sauces and quick meal prep, this model delivers strong value and versatility at a reasonable price point. Skip it if you need ultra-quiet operation or a dedicated, heavy-duty food processor.
How It Stacks Up
The Ninja BL660 sits squarely in the mid-range blender market: powerful enough for frozen drinks, smoothies and light food processing, with the convenience of a 72‑oz pitcher plus two 16‑oz to‑go cups. It’s a practical, value-focused choice for households that want batch capacity and portability without stepping up to high-end commercial units.
Ninja BL660 (target) — Mid-range: 1100W, 72‑oz pitcher + (2) 16‑oz to‑go cups and spout lids make it a versatile all-rounder for families and on‑the‑go smoothies; downside is fewer speed settings and it’s louder than premium models.
Ninja Professional BL610 — Budget to mid: similar 72‑oz pitcher and multi‑speed simplicity at a lower price point; good if you want batch blending affordably, but it usually lacks the included to‑go cups and has simpler controls.
NutriBullet Pro 900 — Budget/personal: compact 1‑serve system ideal for single smoothies and tight counters; most buyers report quick, convenient blends but it’s not suited for large batches or heavy food processing.
KitchenAid K400 — Upper mid-range: known for textured blends and durability, with more refined controls and styling; typically pricier than the Ninja and better if you prioritize smoother consistency and design fit in a higher-end kitchen.
Vitamix Explorian (E310 or similar) — Premium: stronger motor, full variable speed and commercial-grade build for hot soups, nut butters and long runs; significantly more expensive but preferred when durability, control and heavy-duty performance matter most.
If you prioritize value, batch capacity and included to‑go cups for family smoothies or frozen drinks, the Ninja BL660 is a strong, practical pick. If you mainly make single‑serve smoothies, choose a NutriBullet‑style personal blender. If you want a cheaper batch blender and don’t need travel cups, the Ninja BL610 is a straightforward alternative. If smoother textures, more speed control or heavy‑duty performance are important and budget allows, consider the KitchenAid or step up to a Vitamix.
